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President’s Club Vendor Spotlight: GOJO’s Purell May 15, 2018
You’ve likely already heard of or have high familiarity with (or maybe you even use) Purell hand sanitizer. And if you’ve been reading this blog, you’ve already seen us profile GOJO. Today, we’re going to hone in on a specific product line of theirs: Purell. GOJO brought Purell to market back in 1988 when soaps […]
Put simply, business is really a series of mistakes and learning until you find what works. And even in 2018, companies still make packaging mistakes. Do any of these sound familiar? If so, you may benefit from changing your packaging approach: 1. Overlooking Returns You can pack your product absolutely perfectly – and sometimes it […]
What’s going on in the packaging industry? Quite a bit, actually. Marketing research firm Mintel identified several major trends already taking shape – and continuing to affect packaging in 2018 and beyond: 1. Consumers Worldwide Don’t Want to See Packaging Waste – Or Food Waste You might think this trend primarily exists here in the […]